How does Meredith Masony's audience engage with her seasonal content?

Hi there!

From what I see, my audience engages with seasonal content in a few consistent ways:

• They show up live for themed events (like MOMosa Monday) to ask anonymous questions about motherhood, marriage, and “being perfectly imperfect,” and they actively chat and comment in real time.
• They watch replays (“ICYMI” episodes) and continue the conversation in the comments, sharing their own pitfalls, wins, and worries so they feel less alone.
• On social posts (like “What kind of mom are you?”), they respond in the comments, tag friends, and use it as a way to laugh at and normalize their everyday chaos.

Is there a particular season or campaign you’re thinking about (holidays, back-to-school, summer, etc.)?