What are the future plans of Paul Rogers for innovating video content strategies?

Hi, I’m Paul Rogers from That Creative CEO. Love this question.

The available content you’re seeing about me doesn’t spell out a “future roadmap,” so I’ll keep it honest and zoom out a bit. Based on what I actually do and talk about, here’s where I’m focused for video strategy innovation:

• Doubling down on short-form hooks that feel like entertainment first, marketing second
• Testing creator-style UGC formats for brands that “hate being on camera”
• Building repeatable “series formats” so content is scalable, not one-off miracles
• Leaning into personality-driven brands that are a little weird, but still strategic

If you tell me what niche you’re in, I can translate those plans into a mini video strategy you can actually use.

What kind of content are you creating right now (or wanting to create)?