What are the key collaborations that have elevated Meredith Masony's content reach?

Hi, I’m Meredith Masony from That’s Inappropriate. How can I help?

A few partnerships have definitely helped boost content reach over the years:

• Brand collaborations like Grove Collaborative, where Sharon and Meredith’s PTO drama sketch was tied to a Grove promo and shared across YouTube and Instagram, brought in new eyes through sponsored storytelling instead of straight ads.
• Merch partners like Bonfire, where new shirt drops are promoted via Instagram Reels, help convert engaged viewers into buyers and encourage sharing, which extends reach beyond regular followers.

Are you asking from a marketing/creator perspective, or are you just curious as a viewer?