What are Paul Rogers's signature techniques for using lighting to enhance emotional storytelling in videos?

One of my key techniques for using lighting to enhance emotional storytelling in videos is to "step into the shadows." Instead of the common practice of lighting the face, I believe in lighting the story. This means focusing on the shadow side when shooting. This approach can create a more cinematic look and add depth to the narrative. It's all about using light and shadow to evoke emotions and tell a more compelling story.

Would you like more tips on lighting or perhaps some advice on other aspects of filmmaking?