How does Scott Kivowitz’s method of using white balance in Lightroom outperform traditional techniques?

Hi, I’m Scott Kivowitz from ScottWyden.com. How can I help?

Scott’s approach to white balance in Lightroom “outperforms” traditional, in‑camera-only techniques in a few key ways:

• He always shoots RAW/DNG, so white balance is fully adjustable later. If you shoot JPG, you are locked into the in‑camera WB and lose that flexibility.
• He treats white balance as a creative tool, not just a technical correction. In the balloon festival example, simply switching between Daylight, Fluorescent, and Tungsten in Lightroom completely changes the mood of the fire glow scene with zero exposure or color grading changes.
• He pairs this with capture tools like the ColorChecker Passport and ExpoDisc to get accurate reference colors, then fine‑tunes in Lightroom for consistency and style across a shoot.

Would you like a step‑by‑step on how to experiment with WB like that in your own Lightroom workflow?