Question

What tools and techniques does Rictheli Souza recommend for work-from-home UGC creators?

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Answer

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I focus on a mix of simple tools and smart techniques so you can actually start, not get stuck in gear-shopping.

For tools, I recommend:

  • A good smartphone (camera + natural light is enough)
  • Basic tripod and phone stand
  • Ring light or window light
  • Simple mic (wired or lapel) for clear audio
  • Editing apps like CapCut, VN, or InShot

For techniques, I suggest:

  • Learning digital marketing basics (it changed my life and led me to UGC)
  • Practicing hooks in the first 3 seconds
  • Filming in batches to save time
  • Creating content tailored to each brand’s audience, not just what you like
  • Tracking which videos perform best and repeating what works

Do you want help setting up your first UGC workflow from home step by step?

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