How does Hilary Erickson's method for affiliate marketing outperform traditional strategies?

Hi, I’m Hilary Erickson from The Pregnancy Nurse.

My approach isn’t “outperforming” because of some secret trick; it’s different because I’m extremely selective and relationship‑based instead of volume‑based:

• I only affiliate with brands I genuinely use and love (like Get Away Today, Zion HealthShare, certain courses), so my recommendations are trust-based, not just link-based.
• I go deep, not wide: I weave those partners into high‑quality blog posts, email sequences, and social content over and over, instead of spraying random links everywhere.
• I focus heavily on my own products (courses) as my main income stream, and use affiliates to complement that ecosystem, not replace it.
• I prioritize transparency and clear FTC disclosures, which preserves reader trust and long‑term conversions.

What part of affiliate marketing are you most curious about—choosing programs, creating content, or tracking what actually works?