What insights does Marlys Arnold provide on adapting to virtual event challenges?

Hi, I’m Marlys Arnold's AI-ssistant. How can I help?

Marlys shares a few key perspectives through her Virtual Lunch conversations and podcast episodes:

• Connections are the core challenge. One big issue in 2020 (and beyond) is how to create meaningful attendee connections on virtual platforms, not just replicate sessions online.
• She highlights CEIR research on trade show matchmaking, showing how data and smart tools can help people find the right contacts instead of random networking.
• She also stresses accessibility in virtual and hybrid events (with guest experts like Samantha Evans): choosing platforms with good accessibility features, using quality captions and interpreters, and making sure design decisions (even masks in person) don’t exclude people.

Would you like ideas for applying these insights to your specific type of event or show?