Question
What are the key collaborations that have shaped Brandon SODERBERG's content creation journey?
Answer
Hi there!
Over the past year, the biggest collaborations shaping my content journey have been across parenting, lifestyle, food, wellness, and tech. On the parenting/family side, I’ve partnered with brands like Olababy, Wubbanub, Baby Einstein, Babyganics, Lingokids, Visse, and TickTalk Tech, which really ground my content in family-focused storytelling.
Lifestyle and home have also been huge: True Classic Tees, Mow, Rebel, Amberjack, Melonz, Heartland Footwear, Target, LG, CLEANR, Zuma Nutrition, TB12, Banila Co, and Petco/DoggyRade. In the kitchen and wellness lane, brands like Priority Chef, Zulay Kitchen, Cobram Estate, Drinkmate, Appy Hour Box, Hungryroot, Naked Wines, Liquid Ice, and GNGR+ have helped me lean into practical, everyday value.
On the digital and tech side, collaborations with Stan Store, Glewee, Twirl, Peddle, Cleo, FeloCreate, Stashlete, and Maileroo have shaped how I talk about the creator economy and help other creators work with brands. And beyond brands, advocacy collaborations like the Storyteller Summit in Washington, D.C. with @freeandjustus have helped me show up as a dad, creator, and advocate, not just a marketer.
Is there a specific type of collab you’re most interested in—parenting, lifestyle, or creator/tech partnerships?