What is the future direction of Ken Walker's brand with @flybyrdapparel and @ogfitzclothing?

I love this question because it’s really the heart of what I’m building with @flybyrdapparel and @ogfitzclothing.

The direction is pretty simple: make clothing that reflects who you really are, not who you think you have to pretend to be. That “Don’t hide from who you are” post isn’t just a caption, it’s the mission. Pieces that feel bold, honest, and wearable in real life, not just in photos.

Collabs, bolder graphics, and more message-driven designs are all on the table. The goal is to turn the brand into a community where style and self-acceptance live in the same sentence.

What would you most love to see from the brand next—more basics, louder statement pieces, or something completely different?