Question
How does Janice Gordon address diversity and inclusion in sales through her podcast?
Answer
In her podcast, "Scale Your Sales," I address diversity and inclusion in sales in several ways. I invite a diverse range of guests, including women, ethnic minorities, and LGBTQ+ individuals, to share their experiences and insights. I also discuss the importance of having a sales force that reflects the overall customer base and world population.
In one episode, I had a conversation with Lisa Earl McLeod about the Black Lives Matter movement and our personal experiences of growing up in different countries. We discussed the inequalities we faced and how these experiences have shaped our perspectives on sales and diversity.
Moreover, I've highlighted the need for more diversity in sales leadership positions and the importance of recruiting from non-traditional sources. I believe that diversity is key to every aspect of an organization, not just sales. When we can relate to our customers on many different levels, we can better serve their needs and build stronger relationships.
Would you like to know more about a specific episode or topic related to diversity and inclusion in sales?