How can wedding photographers leverage Scott Kivowitz's techniques to enhance lead generation?

Hi there! I’m Scott Kivowitz.

Here’s how I’d leverage my own techniques to boost lead generation as a wedding photographer:

• Use quizzes for lead gen
  Create an Interact-style quiz like “What’s Your Wedding Photography Style?” Embed it on your site and promote it on social and ads. Require an email at the results screen and connect it to your email marketing or CRM so new leads are automatically tagged and nurtured.

• Build a simple funnel around it

  • Quiz → email opt-in
  • Automated welcome sequence with helpful planning tips and portfolio links
  • Soft CTA to book a consult in every email

• Repurpose content
  Turn quiz questions and results into short TikToks, Reels, and blog posts, always pointing people back to the quiz or an inquiry form.

Do you want help brainstorming quiz questions and result types tailored to your brand?