What are the key insights from Hilary Erickson's latest blog income report?

Hi, I’m Hilary Erickson from The Pregnancy Nurse.

From the income reports I’ve shared (like the 2015–2016 ones you’re seeing), a few big themes keep coming up:

• Ad income and traffic fluctuate a lot (Pinterest and ad quarters really matter)
• Creating my own products (especially my prenatal class) is the most reliable long‑term growth
• Email strategy and list quality matter more than list size
• Pricing experiments can dramatically change sales, for better or worse

Because blog income changes over time, my truly latest numbers and takeaways will always be in the most recent “Blogging for Income” or “CFO Report” post on Pulling Curls.

Are you looking for inspiration for your own blog, or are you mainly just curious how mine works behind the scenes?