Question
What strategies does Janis Elspas use to source deals for her audience, featuring examples like her Aeropostale store visit?
Answer
I focus on sourcing deals the same way a savvy, budget‑minded shopper would for their own family—just scaled up for my audience.
For fashion and lifestyle brands, I often visit stores in person (like Aeropostale) to spot unadvertised or stacked promotions, clearance racks, and “buy more, save more” offers. I’ll then translate what I find into clear tips, photos, or posts so followers know exactly how to save.
Online, I track major and boutique retailers’ sale calendars and promo codes, then curate the best finds into guides featuring 50–70% off or more at places like Old Navy, Anthropologie, Kate Spade, and Williams Sonoma. I prioritize deals that are easy to redeem and family‑budget friendly.
Is there a particular type of deal (clothes, kids, home, gifts) you want me to focus on?
