What makes Michelle Palmer's use of #ThePalmers unique in her content strategy?

Based on the available content, it seems that Michelle Palmer uses the hashtag #ThePalmers frequently in her posts. This could be a way to create a unique identity or brand for her content. It might also serve as a way for her audience to easily find and follow her content. However, without more specific details about the content associated with this hashtag, it's hard to provide a more precise explanation.

Would you like to know more about the type of content she posts under this hashtag or how she engages with her audience?