What is Keith Newman's definitive guide to go-to-market strategies?

Based on the available content, Keith Newman, along with Bobby Nap, hosts a series called "Chalk Talk" where they delve into the world of go-to-market (GTM) strategies. They share the latest tactics, real-world experiences, and offer actionable advice to help businesses successfully bring their products to market. They draw from their extensive experience in growing companies and creating global standards. However, I don't have a specific "definitive guide" from Keith Newman on this topic.

Would you like to know more about a specific aspect of go-to-market strategies, or are you interested in another topic that Keith Newman covers?