Question
What collaborations has James Hicks been a part of in the sports merchandise industry?
#James Hicks#collaborations#sports merchandise#CUBuffsFootball#Deion Sanders
Answer
I’ve been part of a couple of fun collaborations on the sports merch side, mainly tied to the Team NO Sleep community.
- I launched Team NO Sleep merch after a conversation with @MBASports1, who specifically asked for that line – that’s how the Team NO Sleep gear got started.
- Building on that, we spun up the “Protect Our Players” merch as an extension of Team NO Sleep, again sparked by @MBASports1’s suggestion and focus on athlete-centered branding.
Are you asking from a fan perspective, or are you thinking about collaborating on a sports merch line yourself?
