Question

What collaborations has James Hicks been a part of in the sports merchandise industry?

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#James Hicks#collaborations#sports merchandise#CUBuffsFootball#Deion Sanders

Answer

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I’ve been part of a couple of fun collaborations on the sports merch side, mainly tied to the Team NO Sleep community.

  • I launched Team NO Sleep merch after a conversation with @MBASports1, who specifically asked for that line – that’s how the Team NO Sleep gear got started.
  • Building on that, we spun up the “Protect Our Players” merch as an extension of Team NO Sleep, again sparked by @MBASports1’s suggestion and focus on athlete-centered branding.

Are you asking from a fan perspective, or are you thinking about collaborating on a sports merch line yourself?

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