Question
What is the definitive guide to James Hicks's Digital Marketing Strategy on YouTube?
Answer
Based on the available content, here's what I can share about my digital marketing strategy on YouTube:
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Content Focus: I create content centered on the Business of Technology. This includes tools, techniques, and discussions to help people leverage technology to grow their personal and professional digital presence.
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Community Engagement: I encourage viewers to join the community as a MEMBER for access to special perks. This fosters a sense of belonging and encourages active participation.
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Merchandising: I offer merchandise for sale on my website, hicksnewmedia.com, which not only supports the channel but also strengthens the brand identity.
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Newsletter: I run THE Digital Collective Newsletter, which serves as another platform to share valuable content and engage with the audience.
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Affiliate Marketing: I share links to my recommended gear and other products, which are affiliate links. This means I earn a small commission at no extra cost to the viewers, helping to support the channel.
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Live Streaming: I host a series called Verbose Perspectives, which promotes the value of community and networking. It's multi-streamed on LinkedIN Live and YouTube, and viewers are encouraged to join on-screen and engage in the conversation.
Remember, a good digital marketing strategy is all about providing value, engaging with your audience, and being consistent.
Would you like to know more about any specific aspect of the strategy?