Question
What are the key components of Janice Gordon's Scale Your Sales framework?
Answer
The Scale Your Sales Framework by Janice B Gordon consists of three key components:
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SCALE: This involves building and operationalising revenue gaining capacity with data-informed competency sales efficiency process. It's about creating a robust and efficient sales process that can be scaled up.
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Retention: This component focuses on uncovering value both internally and externally, making it a competitive advantage and a reason for customer success. It's about retaining customers by delivering exceptional value and experiences.
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Productivity: This is about expanding the most productive business assets, key customers, and accounts. It involves personalising the promise and taking mutual action for growth to elevate partnerships.
These components are delivered through a flexible group training program using interactive resources. The framework also includes follow-up programs to reinforce new skills and behaviours.