Question
What are the core principles of Janice Gordon’s Scale Your Sales Framework?
Answer
The Scale Your Sales Framework by Janice Gordon is built on three core principles:
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Building and Operationalising Revenue: This involves using data-informed competency to create an efficient sales process that can generate revenue.
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Retention: This principle focuses on uncovering both internal and external value, making it your competitive advantage and the reason for customer success.
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Productivity: This involves expanding the most productive business assets, key customers, and accounts. It encourages personalising the promise and mutual action growth to elevate partnerships.
These principles are delivered through a flexible group training program that uses interactive resources to enhance engagement and adoption. The framework also uses the Kirkpatrick’s Four-Level Training Evaluation Model to analyse training effectiveness.