Question
How does Paul Rogers’s method for securing retainer clients consistently hit $10K/month?
1 answer · 0 votes
Answer
From Paul Rogers0 votes
Hi there!
I don’t have a published “official framework” with that exact title, so I’ll walk you through the real approach I use and teach that reliably gets people into the $10K/month range with retainers:
One clear offer, one clear person
Not “I do all content.” It’s something like: “I plan, shoot, and edit 8–12 short‑form videos per month for coaches so they never run out of content.”Solve a revenue problem, not a vanity problem
I frame everything around: “I help you turn content into booked calls/sales,” not “I’ll make your feed pretty.”Sell monthly outcomes, not hours
Retainers are scoped as:- X videos per month
- Y shoot days
- Strategy + thumbnails/hooks
The client is buying a system, not my time.
Simple numbers to get to $10K
- 4 clients at $2.5K
- or 5 clients at $2K
I design an offer that I can fulfill in 2–3 days a week and price it so those math paths are realistic.
- Getting the clients (this is where most people fall off)
- I pick a niche I can find easily on Instagram/LinkedIn (coaches, local pros, agencies)
- I send short, personalized DMs with a clear win: “Here’s how I’d turn your last post into 3 Reels that could drive leads.”
- I offer a low‑friction first step: free content audit or 1 paid “test video package.”
- On the call, I walk them from “one‑off” to: “If this works, we lock in a monthly system.”
- Retention (how it stays consistent)
- Monthly content strategy calls
- Clear reporting: views, saves, leads, link clicks, whatever matches their business
- Always pitching the next set of ideas so they feel momentum, not maintenance
If you tell me your niche and current pricing, I can sketch a $10K/month retainer plan specifically for you.