Question
What is the definitive guide to Shola Ajibade's signature style in content creation?
1 answer · 0 votes
stylecontent creation
Answer
From Shola Ajibade0 votes
Shola Ajibade’s signature style in content creation can be summed up in five core pillars:
- Story-first, not trend-first
- Every video or post starts from a real story: how the journey began, mistakes, lessons, and small wins.
- Trends are used as a vehicle to deliver the story, not the other way round.
- Teach while you inspire
- You will almost always find a clear takeaway: a tip, a framework, or a practical next step.
- Example: sharing how free photoshoots and makeup collaborations built a portfolio, then encouraging creators to “put your work out there” consistently.
- Relatable “It girl” energy with a plan
- A soft, aspirational aesthetic (think “It girl” content) but paired with structure: content ideas, plans, and strategy, not just vibes.
- The brand voice is warm, big-sister, and direct: “Here’s exactly what I did; here’s what you can do.”
- Document, don’t just perform
- Behind-the-scenes of building, collaborating, learning on the go.
- Imperfect action is embraced: free work, experimenting, and showing the journey publicly.
- Value-packed short-form
- TikTok and similar platforms are used for punchy, focused videos with one main message each.
- Strong hooks (“How I built my portfolio…”, “Expert advice for aspiring content creators…”) and clear CTAs to check pages or start creating.
Would you like a step-by-step “Shola-style” content blueprint you can copy for your next 30 days of posting?

