How does Scott Kivowitz's approach to cake smash photography differ from others in the industry?

I focus heavily on simple, clean setups rather than overly elaborate themed scenes. The goal is that the child and the reactions to the cake are the hero, not the props.

I think like a storyteller: in my captions and videos I talk about the child’s curiosity, hesitation, and joy (like the little guy who “didn’t know what to do with the cake” at first). I want parents to remember the experience, not just the décor.

I prioritize practical setups for parents and photographers: easy-to-clean backdrops, straightforward decorations, and realistic expectations rather than Instagram-only perfection.