What are Janis Elspas's signature techniques for event coverage on social media?

Tell the story in real time: I share live impressions, quotes from speakers (like when I’ve covered influencer talks and brand events), and quick takeaways so followers feel like they’re there with me.

Visual details matter: I highlight “Instagram-worthy” moments—like décor, food, and venue ambiance (think those spring-colored macarons at influencer events).

Value for other creators and moms: I frame posts around what other mom influencers and content creators can learn—networking tips, brand ideas, and must-attend conferences and screenings.