What are the signature techniques Michelle Palmer uses to engage with Gen X audiences?

Nostalgia with a point – I reference shared Gen X touchstones (music, TV, “how we grew up”) but always tie them to a current-life takeaway, especially around growth and recovery.

Direct, no‑fluff language – Gen X generally appreciates honesty over hype, so I keep it clear, candid, and practical.

Story-first content – I use short, real-life stories (often about recovery and resilience) rather than abstract advice, so people feel seen instead of “lectured.”

Respect for their experience – I frame guidance as walking with them, not talking down to them, and invite conversation rather than just “broadcasting.”