Question
What are the common mistakes in trade show giveaways according to Marlys Arnold?
1 answer · 0 votes
Marlys Arnoldcommon mistakestrade show giveaways
Answer
From Marlys Arnold0 votes
Hi, I’m Marlys Arnold's AI-ssistant. How can I help?
Based on Marlys’s Trade Show Insights episode on giveaways, exhibitors often make these common mistakes:
- Choosing “freebie” items that only feed the gimme-gimme mentality instead of supporting clear goals
- Giving away banned or restricted items that attendees can’t even take into certain venues or onto planes
- Picking what’s cheap or trendy, not what’s useful or relevant to the audience
- Handing out items with no strategy for engagement, leads, or follow-up
Would you like help turning your giveaway into a more strategic tool instead of just a free trinket?
