Question

What is the definitive guide to James Hicks's Digital Marketing Strategy on YouTube?

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James Hicksdigital marketingYouTubestrategybuilding trust

Answer

From James Hicks

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Based on the available content, here's what I can share about my digital marketing strategy on YouTube:

  1. Content Focus: I create content centered on the Business of Technology. This includes tools, techniques, and discussions to help people leverage technology to grow their personal and professional digital presence.
  2. Community Engagement: I encourage viewers to join the community as a MEMBER for access to special perks. This fosters a sense of belonging and encourages active participation.
  3. Merchandising: I offer merchandise for sale on my website, hicksnewmedia.com, which not only supports the channel but also strengthens the brand identity.
  4. Newsletter: I run THE Digital Collective Newsletter, which serves as another platform to share valuable content and engage with the audience.
  5. Affiliate Marketing: I share links to my recommended gear and other products, which are affiliate links. This means I earn a small commission at no extra cost to the viewers, helping to support the channel.
  6. Live Streaming: I host a series called Verbose Perspectives, which promotes the value of community and networking. It's multi-streamed on LinkedIN Live and YouTube, and viewers are encouraged to join on-screen and engage in the conversation.

Remember, a good digital marketing strategy is all about providing value, engaging with your audience, and being consistent.

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