Which signature techniques does Mercedes Jackson use in her travel influencer brand trips?

Strategic collaborations: I plan trips around hotels, resorts, restaurants, and excursions that will partner in exchange for content, so most (or all) of my stays are comped and often include a plus one.

Content with a purpose: Every trip is mapped to create high‑value travel content and UGC brands can use, not just pretty photos.

Systems behind the scenes: I use pitch templates, contact lists, and specific influencer platforms to secure deals while I’m actively traveling, so I can literally be on the road and still closing brand deals.