Question

What are the key components of Bill Carmody’s social selling strategy on LinkedIn?

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Bill Carmodysocial sellingLinkedInbusiness strategy

Answer

From Bill Carmody

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Bill’s social selling strategy on LinkedIn has a few core components that work together:

  1. Positioning your profile as a sales asset, not an online resume: headline, banner, and About focused on the problem you solve and who you serve, not your job history
  2. Consistent value posts that teach, not pitch: frameworks, checklists, stories, and results that help your ideal clients think differently
  3. Thoughtful commenting on your prospects’ posts to start conversations in public first
  4. Personalized connection requests that reference something specific about them
  5. Follow‑up DMs that continue the value (insights, resources, invites), not “Can we hop on a call?” pitches
  6. A simple nurture system: saving leads, tracking touchpoints, and regularly re‑engaging warm connections

Which of these pieces do you most want to improve right now—profile, content, or outreach?

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