Question
What are Bill Carmody's insights on treating your best customers like VIPs?
1 answer · 0 votes
Bill Carmodyinsightsbest customersVIPs
Answer
From Bill Carmody0 votes
Bill Carmody teaches that loyalty is absolutely about being treated like a VIP, not just getting good service.
A few key insights:
- Your top 20% of customers drive about 80% of your revenue, so they should clearly feel like your best customers
- Proactively tell them they are important to you and thank them specifically for how they help your business
- Create “magic moments” just for them: unexpected upgrades, handwritten notes, small gifts, early access, or special check‑ins
- Design a different experience for your best customers than for everyone else
How many “best customers” do you currently have, and how are you treating them differently today?

