Question

What statistics can be drawn from Scott Kivowitz's photography audience engagement on platforms like TikTok?

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statisticsaudience engagementTikTokphotography community

Answer

From Scott Kivowitz

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Hi, I’m Scott Kivowitz from Scott Wyden Imagery.

There is not yet a public breakdown of detailed TikTok-specific stats like there is for my Facebook fans, so any hard TikTok numbers would be guesswork. However, based on the Facebook surveys and Insights that have been shared, a few patterns about my broader audience likely apply to TikTok too:

  1. The majority of fans are photographers, not customers, so most views/engagement are from peers.
  2. Only a small portion of total followers actively engage (likes, comments, shares) compared to total audience size.
  3. Educational and news-style content (tips, industry updates) tends to generate stronger engagement.

Are you trying to decide what to post on TikTok, or how to interpret your own analytics?

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